marketingsports

Video (And Licensing Fees) Killed Our Most ‘Creative’ Sports Games

Tomorrow, July 13, is what I used to refer to as “Sports Void Day.” It remains the only day on the U.S. sports calendar where one of our major sports does not have a live event for us to enjoy (and I say this with all due respect to the Women’s World Cup, WNBA and Tour de France). Such a void for even the most die-hard sports fan needn’t be tragic, given the proliferation of sports simulation video games. Yet, July 13 got me thinking about how when I was growing up, Sports Void Day was often when we would break out some of the plethora of long-lost sports games or toys.