FY'10 MRA Board Announced

In June, SLRG President Jon Last assumes the Honorary/Past President role on the Marketing Research Association board after serving as national president over the past twelve months.

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Meet MRA's New President!

Over the past seven years at Golf Digest Publications, I've had a unique opportunity, to integrate the traditional functions of a marketing department (strategic planning, market positioning, business analysis...

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Jon Last
Founder and President
With over 20 years of management experience, Jon Last is founder and President of Sports and Leisure Research Group A frequent speaker at national industry conferences and a recognized expert in the golf, travel and media research space, he currently serves on the national boards of directors for numerous industry organizations. Last holds an M.B.A. from The Wharton School of the University of Pennsylvania and is a magna cum laude graduate of Tufts University.
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Complete archive of SLRG's "News & Views" newsletter and Jon Last's "Presidential Perspective" columns for the MRA Alert