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Daily Archives: November 10, 2015

    November 2015 Newsletter

    POSTED: November 10, 2015


    The Ultimate Sports Marketing (Activation) Fantasy

    POSTED: November 10, 2015

    In his November, 2015 Media Post column, SLRG’s Jon Last speaks to the ways in which the San Diego Padres and Callaway Golf’s recent “Links at Petco Park” promotion, was an exceptional example of effective sports marketing activation. Before there was social media, reality television or sports video games, we had “The Amazin” Bill Mazer. […]

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