Monthly Archives: February 2016
- How sports fans are uncertain that College Football Playoff has the ability to crown a true champion
- A continuing paradox in NFL fan concerns on the issues of concussions and player safety, coupled with an insatiable appetite for more football.
- Trends and attitudes on contemporary issues in each of the major sports.
- Which sports are gaining and declining in popularity.
- How issues like game time length, eligibility rules, and quality of officiating impact fan perceptions about the MLB, NBA, and NHL.
- How concerns about the US economy will impact sports fan behavior over the coming months.
2016 Winter Sports Omnibus
Winter Sports Omnibus contains the perspectives of over 2,400 avid sports fans on a wide variety of topics, including:
Silver Linings To Gray Clouds: The Pulse Of The Sports Fan In Early 2016
In his February 2016 Media Post column, SLRG President Jon Last speaks to how, despite some skittishness towards the overall U.S. economy, fans aren’t willing to give up their passion for sports. For the past seven years, we’ve taken the opportunity to survey fan attitudes on sports trends, consumerism and the state of the economy […]
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New research study unveiled at 63rd PGA Merchandise Show explores corporate golf access for men and women
Coverage of the PGA Show Panel discussion and presentation, “The Gender Puzzle: A New Context for Business Golf,” that was moderated by SLRG President Jon Last and highlighted new research.
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PGA Merchandise Show Report
Leisure Industry Analyst Casey Alexander cites SLRG industry research in his annual assessment of the state of the golf market.
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James Keegan’s Top 11 Take-Aways from the 2016 PGA Merchandise Show
Golf industry analyst JJ Keegan cites two SLRG studies in his wrap-up of the most significant happenings at the 2016 Show. You can read it, here.
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