Businesses are finding strong support for requiring customers and others to prove they’ve been vaccinated for the coronavirus before entering, just like some nations are requiring of travelers.Read More »
In Driver$ episode 3 we welcome leading industry and Golf Equipment analyst Casey Alexander of Compass Point Research and Trading for an in depth look at trends and expectations for the hard goods business (15 minutes)Read More »
Our ongoing research continues to reinforce a theme of “two Americas” in respect to attitudes and behaviors surrounding the pandemic, and the specific implications for live sports are quite provocative. Our most recent November research itself shows a rise in national concerns about the increasing dangers of public gatherings, along with acknowledgement that the pandemic […]Read More »
SLRG President Jon Last presented the latest research on what today’s golfers are looking for in their clubhouse, as well as the implications that the COVID pandemic has had on the evolution of these need states.
Watch the presentation here:
Better equipment leads to better results, right? That’s the thinking of many golfers surveyed as to why they are willing to pay more for equipmentRead More »