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Morning Read

    Driver$: Episode 3

    POSTED: December 9, 2020

    In Driver$ episode 3 we welcome leading industry and Golf Equipment analyst Casey Alexander of Compass Point Research and Trading for an in depth look at trends and expectations for the hard goods business (15 minutes)

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    Survey: Technology innovation drives equipment price points

    POSTED: December 3, 2020

    Better equipment leads to better results, right? That’s the thinking of many golfers surveyed as to why they are willing to pay more for equipment

    Read More »

    Driver$: Episode 2

    POSTED: November 28, 2020

    Bill Houghton; Board Chair-American Association of Retirement Communities:  Jon Last and David Klein welcome Bill Houghton, who provides a look at the evolution and current drivers of the golf related amenity real estate industry (12 minutes)

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    Pandemic may spur change to on-site experience

    POSTED: November 14, 2020

    As the PGA Tour slowly allows on-site spectators, tournament operators will have to compete with the growing number of at-home viewership options, including sports wagering As we collectively hunker down to watch the Masters this week, my mind drifts to the joys of attending live tournament golf. While the PGA Tour recently began to allow […]

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    Study: Golfers’ desire to travel is building

    POSTED: November 6, 2020

    Prolonged pandemic has golfers pondering ‘what if’ scenarios for when restrictions lighten

    Read More »

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