Michael Mermelstein is an accomplished leader in the marketing research industry, and a past national president of the Marketing Research Association (MRA), the nation’s largest association of market research companies. He is a recipient of the MRA’s Distinguished Service Award, and is a member of the Board of Directors for the Marketing Research Institute International (MRII), a distance-learning program for the survey and opinion research profession offered through the University of Georgia. In June of 2009, Mermelstein was presented with the MRA’s Honorary Lifetime Membership Award.