As golf’s customer base expands and transforms with the rapid diffusion of new technology, golf facility owners need to stay a step ahead and see through the hype to deliver for the game’s stakeholders. Few have a better handle on this reality than NGCOA CEO Jay Karen, who joins co-hosts Jon Last and David Klein […]
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What are the unseen trends in modern market research? On this episode of the Insights and Innovators podcast from Market Research Institute International, Jon Last, President of Sports and Leisure Research Group, engages in a compelling discussion with Michael Ramlet, CEO of Morning Consult. Explore how Morning Consult is revolutionizing public opinion research with daily […]
Read More » Discover how AI is revolutionizing market research in today’s episode of MRII’s Insights and Innovators podcast. Join host Jon Last, President of Sports and Leisure Research Group, as he speaks with David Boyle, Director at Audience Strategies. David shares his journey through various industries, culminating in the integration of AI-driven insights into market research. He […]
Read More » Guest: Rhett Evans, CEO, Golf Course Superintendents Association of America. Description: When the GCSAA CEO summitted Mt. Everest in 2024, it was just the latest mountain that he has conquered in a storied career at one of the industry’s most important administrative bodies. Talking Points: > How golf course superintendents are managing labor challenges > The current and future […]
Read More » From building connections to staying curious, Katie Egge shares insights from her journey. Host Jon Last, President of Sports and Leisure Research Group, interviews Katie Egge, RVP at Salesloft, recognized as one of the 30 under 30 winners in market research. Discover Katie’s unique career journey from sports and entertainment management to her pivotal role […]
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