Sports and Leisure Research: A Look to 2023 – Optimizing Revenue No Matter Which Way the Wind Blows

JJ Keegan’s Show wrap up highlights Jon Last’s NGCOA Golf trends presentation.

On the annual highlights of the PGA Merchandise Show is the presentation by Jon Last of Sports and Leisure Research Group.  Based on extensive consumer research, insights to benefit golf course owners are shared.  One can download this year’s presentation here: Golf Business Conference 2023