Jon Last speaks to SLRG research citing the momentum building for the NHL and how the marquis match-up between the New York Rangers and Los Angeles Kings, can potentially spur increased ad revenue and fan interest for the league. By Jacob Pramut Larry David gawked in disbelief from a few rows behind the playing surface. […]
Read More »
SLRG President Jon Last’s January 2013 Media Post column highlights how impending jumbo-tron wars, NCAA Conference realignment and the build up to a Meadowlands Super Bowl are among the top sports marketing events to look forward to in the year ahead. It’s the morning after the BCS Championship game, and if you are like me […]
Read More »