Jon Last joins NGCOA CEO Jay Karen and PGA of America Secretary Don Rea to discuss some of the key findings from the new Golf Business Pulse Report.
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Blog Archives
Two-Part Series on Return to Work / New Research Realities
In a two part series on RBDR, Jon Last taps into the firm’s latest research to reflect on implications for the short and long term future of the work place and for market research respondent engagement as more businesses re-open.
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Driver$: Episode 9
The State of Country Club Communities Jason Becker, Co-Founder of Golf Life Navigators, enjoys a unique vantage point to learn what people want in golf real estate. His business uses data to match those seeking the country club lifestyle with specific sunbelt communities most likely to meet their needs. Here’s what he’s seeing in today’s market.
Read More » Driver$: Episode 8
The USGA’s Chris DeToro on Drive, Chip and Putt and Junior Golf: We welcome Chris to unpack the lead up to the National Drive, Chip and Putt finals on April 4 in Augusta, as well as a broader perspective on the business of Junior Golf Programs.
Read More » Driver$: Episode 7
Driver$ Episode 7: Bob Levey on Celebrity/Charity Golf Events in the COVID Era: We welcome IEM’s President and Founder, to discuss how his firm has continued to drive philanthropically driven celebrity golf events during COVID constrained times.
Read More » Driver$: Episode 6
Behind the Scenes at The AT&T Pebble Beach Pro-Am Tournament Director and Monterey Peninsula Foundation CEO Steve John joins Sports and Leisure Research Group’s Jon Last and David Klein to discuss the evolution of one of the most revered events on the PGA TOUR. With the COVID driven elimination of spectators and Amateurs, we unpack […]
Read More » Driver$: Episode 5
Forging AHEAD in a Pandemic Ahead CEO Anne Broholm joins Sports and Leisure Research Group’s Jon Last and David Klein to discuss how the leading golf headwear company executed its COVID pivot, along with a look at the virtual PGA Merchandise show and soft goods trends for the year ahead.
Read More » Driver$: Episode 4
How Pinehurst has Continued its Transformation Amidst the Global Pandemic In Driver$ episode 4, Pinehurst’s VP of Marketing and Business Development, Eric Kuester joins Jon and David for a candid look at how one of the country’s most iconic golf resorts has proactively addressed an evolving marketplace (13 minutes)
Read More » Driver$: Episode 3
In Driver$ episode 3 we welcome leading industry and Golf Equipment analyst Casey Alexander of Compass Point Research and Trading for an in depth look at trends and expectations for the hard goods business (15 minutes)
Read More » Driver$: Episode 2
Bill Houghton; Board Chair-American Association of Retirement Communities: Jon Last and David Klein welcome Bill Houghton, who provides a look at the evolution and current drivers of the golf related amenity real estate industry (12 minutes)
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