Guest: Fraser Marriott, head of golf, LightSpeed. Description: Marriott joins Sports and Leisure Research Group’s Jon Last and David Klein to discuss LightSpeed’s recent acquisition of Whoosh, an operations software firm. LightSpeed seeks to provide private club operators an integrated technology system with a seamless workflow and that connects every touchpoint across the member journey. Talking Points: […]
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Driver$: Delivering the Experience: How Golf Facility Owners are Evolving in a Time of Rapid Industry Change
As golf’s customer base expands and transforms with the rapid diffusion of new technology, golf facility owners need to stay a step ahead and see through the hype to deliver for the game’s stakeholders. Few have a better handle on this reality than NGCOA CEO Jay Karen, who joins co-hosts Jon Last and David Klein […]
Read More »Driver$: GCSAA’s Rhett Evans reaches new heights
Guest: Rhett Evans, CEO, Golf Course Superintendents Association of America. Description: When the GCSAA CEO summitted Mt. Everest in 2024, it was just the latest mountain that he has conquered in a storied career at one of the industry’s most important administrative bodies. Talking Points: > How golf course superintendents are managing labor challenges > The current and future […]
Read More »Driver$: Golftec celebrates 30 years, 20 million golf lessons
Sports and Leisure Research Group’s Jon Last speaks with GolfTec Founder and CEO Joe Assell about how the company has scaled to over 250 locations and how technological innovation continues to set the pace as the leading provider of golf instruction and largest employer of PGA Teaching professionals looks to the future upon its 30 […]
Read More »Driver$: A unique case study in golf destination marketing
MacPhail joins Sports and Leisure Research Group’s Jon Last and David Klein to unpack the challenges and triumphs of marketing this unique Canadian golf destination.
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