SLRG’s initial look at end of year trends and what to expect in the golf industry in 2023
Read More »
Monthly Archives: December 2022
PUSHING RATES: HOW FAR CAN GOLF COURSE OWNERS GO?
Details on SLRG President Jon Last’s presentation at the upcoming Golf Business Conference in Orlando. Last and multi facility owner Del Ratcliffe will speak to the economy, the golfer mindset and how these and other factors will impact rates and price elasticity in the year ahead.
Read More »
Sports For The Non-Sports Fan: Marketing Recipe Worth Following
In the December 13, 2022 Media Post Marketing Insider, SLRG’s Jon Last speaks to recent attitudinal research and why that is putting an emphasis on sports marketing activations targeted to more casual fans or event enthusiasts.
Read More »THE POST PANDEMIC GOLF BOOM MEETS AN UNCERTAIN ECONOMY
SLRG’s Jon Last delivered the keynote presentation to members of Golf Ontario on Tuesday November 22, covering off on the latest golfer and facility operator insights as well as global economic trends and their implications for the industry. Download the presentation below!
FALL 2022 CONSUMER TRAVEL SENTIMENTS
SLRG President Jon Last unveiled new research on traveler attitudes and plans amidst the dueling forces of COVID “liberation: and record setting inflation at The American Society of Travel Advisors (ASTA) Premium Business Summit. Read all about it below!