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  • Who We Are
    • Our Team
    • About Us
    • Why We’re Different
    • Our Clients
  • Our Services
    • Industries
    • Capabilities
    • Process
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Last Word

    New Report Finds Americans Value Airline Credit Card Travel Rewards

    POSTED: December 11, 2023

    Insights from SLRG’s Consumer Optimism Barometer demonstrate how consumer’s value their airline credit cards and rewards.

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    ARDA Launches Vacation Ownership Sentiment Index to Better Track & Understand U.S. Travel Behaviors

    POSTED: December 11, 2023

    The American Resort Development Association has partnered with SLRG to launch a new Index, to provide ongoing insights into how Americans view leisure travel.

    Read More »

    Driver$: Setting the pace

    POSTED: December 7, 2023

    Tagmarshal CEO Bodo Sieber joins Sports & Leisure Research Group’s Jon Last and David Klein, co-hosts of the “Driver$” podcast, to explore how his company’s latest technology seeks to enhance golf facility revenue within a crowded market.  

    Read More »

    NGCOA RELEASES 2024 GOLF BUSINESS PULSE REPORT

    POSTED: December 4, 2023

    SLRG has again partnered with the National Golf Course Owners’ Association for this comprehensive look at emerging trends and perspectives on golf facility operations. 

    Read More »

    Top Trends to Watch For in 2024 and Beyond

    POSTED: December 1, 2023

    SLRG Insights and analysis from Jon Last are prominently featured in the cover story of December’s PGA Magazine, which takes a look at critical success factors for golf course operations.

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Jon Last

Founder and President

With over 25 years of management experience, Jon Last is founder and President of Sports and Leisure Research Group, a White Plains, NY based full service marketing research consultancy that supports leading brands in sports marketing, travel, media and leisure categories as well as a host of golf, travel and consumer product company clients. Jon’s […]

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