Prolonged pandemic has golfers pondering ‘what if’ scenarios for when restrictions lighten
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Driver$: Inside The Golf Industry
Insights into Golf’s Pandemic Surge Sports and Leisure Research Group’s Jon Last and David Klein unpack the latest Back to Normal Barometer findings that reveal the impetus behind golf’s current surge in participation and the critical variables that will ultimately determine its long term sustainability (18 minutes)
Read More »Course operators earn high marks on executing Back2Golf initiative
Survey shows that pandemic protocols at golf facilities have helped ease golfer fears and led to faster re-engagement with the game
Read More »Study: What’s holding people back from playing more golf?
Sports and Leisure Research group finds that time and money aren’t the real inhibitors to greater engagement in golf.
Read More »Study: Golfer bullishness extends to economics, travel
Sports and Leisure Research Group’s current tracking of golfer attitudes shows a high level of optimism heading into year’s end
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