Downloads

This download features SLRG’s mid-season perspective on sports travel for 2018 – learn about the sports traveler’s outlook on the economy, vacation preferences and attitudes on travel related technology.

Designing a survey is as much of science as it art. At SLRG we pride ourselves on being able to bridge that gap for clients. Recently, we’ve supported our colleagues and friends of the industry with their own survey writing, with a basic white paper primer that surfaces the nuances that go into survey development, including time and length, guidelines, appropriate question structures, and sampling do’s and don’ts. These guidelines are tantamount to writing an efficient and effective survey that will produce actionable insights.

Download SLRG’s annual consumer outlook for the golf market reveals trends in golfer attitudes about the state of the game, the future of golf, as well as the outlook for participation and the equipment market in 2018.  Results were drawn from surveys with over 1,000 active golfers. More in depth results are also available on a custom basis.

Is available for download here and contains the perspectives of over 1,300 avid sports fans on a wide variety of topics, including:

• Perceived slippage in the NFL’s popularity.
• Trends and attitudes on contemporary issues in each of the major sports.
• Fan attitudes on topical issues including fan viewership of ESPN, athletes expressing their social and political views, compensation in college sports. Other topical issues include, concussions, competitive balance in the NBA and the legalization of sports gambling in the U.S.
• Consumer confidence among sports fans and how this will impact their behavior over the coming months.