In Media Post, we look past the sensationalist headlines and question whether all of the rancor regarding the LIV Golf series is justified.
Read More »
Last Word
Why is a handicap so important? (And see how the USGA made it easier than ever to get one)
An informative piece on handicapping includes SLRG research comparing those with and without USGA handicaps.
Read More » ‘The Great Re-Prioritization’ And Its Impact On Leisure
In May’s Marketing Insider, a research driven observation of what we are calling, “The Great Re-Prioritization” and its Implications for the sports and leisure sectors.
Read More »
F1rst Call – First Thought
Out of the Pandemic: Researcher’s Front Row Seat
In the latest blog from Marketing Research Institute International, SLRG’s Jon Last provides the current snapshot of American sentiment as leisure consumers plan their Summers.
Read More »